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Missed-call revenue calculator
Every unanswered call is a conversation that went somewhere else. Move the sliders below with your own numbers — calls a day, how many slip past, your close rate, and what a job is worth — and see a rough estimate of what missed calls may be costing you each year. The math is transparent and built entirely from your inputs.
Estimate from your own numbers
What might missed calls be costing you?
The formula: 20 calls/day × 22 business days ≈ 440 calls/month. At 22% unanswered that is about 97 missed calls a month; 35% would have closed at $650 each, so roughly 406.6jobs a year. This is an estimate from the numbers you entered — not a claim about your business. Repeat revenue, margin, and seasonality are not included.
The fastest win usually isn’t more calls. It’s catching the ones you already get — after hours, during overflow, and when the crew is on a job.
On a free consult we measure your real missed-call baseline before recommending anything — the slider is a starting point, not a promise.
See your real number.A free consult measures where calls slip and the fastest way to catch them.
Request a free consultHow the math works
No hidden assumptions. Four steps you can check.
The estimate is deliberately simple and conservative so you can trust it as a starting point. Here is exactly what the calculator does with the numbers you enter.
1. Calls a month
Your calls per day are multiplied by 22 business days — a deliberately conservative, weekdays-only assumption so the estimate leans low rather than inflating the number.
2. Missed calls
The monthly total is multiplied by the share you say goes unanswered. That is the pool of conversations that never reach a person today.
3. Missed jobs
Missed calls are multiplied by the close rate you enter — because not every unanswered call would have become a customer, and the estimate should not pretend otherwise.
4. Revenue at risk
Missed jobs are multiplied by your average job value, then by twelve. Repeat revenue, margin, and seasonality are left out on purpose.
What to do about it
The leak is usually fixable without hiring.
If the estimate above is uncomfortable, the common fixes are configured after-hours and overflow coverage with AI phone agents, missed-call text-back, and faster follow-up on the calls you do get through our AI sales agency work. It is the same phone-coverage problem we build for in home services and across the six AI automation services we build and run. Coverage depends on the connected phone and integration providers being available — we test the failure and handoff behavior before launch.
Missed-call calculator FAQs
It multiplies your calls per day by 22 business days to get monthly calls, applies the percentage you say go unanswered, multiplies by your close rate to get missed jobs, then by your average job value and twelve. Every figure comes from the sliders you set, so the result is an estimate of your own numbers, not a claim about your business.
No. It is a directional estimate built entirely from your inputs, and it intentionally excludes repeat revenue, margin, and seasonality. Real recovery depends on your callers, offer, routing, and how many missed calls a coverage system actually catches. A free consult measures your real baseline before anyone recommends a build.
Using weekdays only keeps the estimate conservative. Many trades take calls on weekends too, which would push the number higher — so 22 days is a floor, not a ceiling. If your phone rings seven days a week, your real leak is likely larger than the slider shows.
The common fixes are after-hours and overflow phone coverage, missed-call text-back, and faster follow-up on the calls that do come in. Cognautic builds and runs these as done-for-you AI systems on your own phone, calendar, and CRM accounts. Coverage depends on the connected providers being available.
Cognautic charges a $2,499 buildout, then a published platform tier from $495/month for the managed system that handles configured coverage, booking, and follow-up. The pricing page shows the due-today and recurring amounts, and any optional usage or services are itemized separately.
Free consult
Turn the estimate into a real number.
The slider is a starting point. On a free consult we measure your actual missed-call baseline, map where calls slip, and hand you a written plan with a fixed price, an ROI hypothesis, and a measurement plan. No obligation.